Peerspace

<div>Peerspace invites people to find, share, and book the most magical spaces in the world. Since 2014, our community has been opening the door to thousands of spaces - from lofts and mansions to storefronts and studios - helping people to create one-of-a-kind experiences that would not be possible elsewhere. In total, over 5 million people have been welcomed into a Peerspace location, and we're looking for people who want to help us reach the next 50 million.</div><div><br></div><div><b>The Role:</b></div><div><br></div><div>Peerspace is looking for a strategically-minded and creative Brand Marketing Manager to join our marketing team. In this role, you will bring Peerspace’s brand to life in a way that drives awareness, engagement, and loyalty. You’ll manage key brand initiatives, set standards and guidelines, and continuously elevate our brand. You’ll execute cross-functional project management of integrated marketing activities, including brand campaigns, partnerships, and launches, and partner with functions across the organization ​​to ensure messages across all touchpoints ladder up to our brand strategy.</div><div><br></div><div>The Brand Marketing Manager is the connective tissue of our brand. You combine a passion for creativity with commercial sensibility, ensuring alignment between our brand strategy and business objectives.</div><div><br></div><div><b>Responsibilities:</b></div><div><br></div><div>●   Be the global brand guardian for Peerspace by developing and maintaining consistent brand principles across all touchpoints globally, delivering creative assets and ensuring all messages ladder up to our brand strategy</div><div>●   Develop an annual strategic marketing calendar and lead strategy and project management for integrated campaigns, developing creative briefs, aligning all teams on objectives, positioning, and messaging, and driving the process from concept to production</div><div>●   Manage brand marketing programs &amp; campaigns and evaluate program performance through reporting and analysis, documenting learnings and providing recommendations for improvement</div><div>●   Drive our content program and manage ongoing creation and curation of assets that highlight our guests, hosts, and spaces, ensuring content is updated on a regular cadence</div><div>●   Manage our social media presence and oversee our agency partners to deliver content that drives engagement and awareness&nbsp;</div><div>●   Contribute to the concepting and execution of strategic brand partnerships and live activations</div><div>●   Build a brand identity that is clear, distinctive, and compelling; collaborate with the Design team to bring brand strategy to life&nbsp;Partner with International teams to refine brand positioning and messaging, driving brand consistency and adoption globally while facilitating international expansion and localization of the brand where appropriate</div><div>●   Collaboratively support cross-functional teams to ensure ideas align with strategy and standardsBe an advocate for the brand both internally and externally, helping others to understand and get excited about the Peerspace mission</div><div><br></div><div><b>Qualifications:</b></div><div><br></div><div>●   5+ years of brand or marketing experience in-house at a high-growth company; brand/creative agency experience a plus</div><div>●   Experience building and evolving a top-tier global consumer brand in a marketing capacity, resulting in measurable business growth&nbsp;</div><div>●   Keen understanding of brand and passionate about brands with a strong sense of DNA</div><div>●   Highly strategic, creatively minded, and results-oriented marketer</div><div>●   Equally comfortable in setting high-level strategy and executing tactical plans</div><div>●   Experience managing creative and brand agencies with a keen eye for design, art direction, and copy-editing</div><div>●   Exceptional collaboration skills, and ability to organize and manage cross-functional efforts that generate impact; build strong partnerships with cross-functional and agency partners that facilitate team success</div><div>●   Strong project management skills and extreme attention to detail, with planning and prioritization skills that shine in a high-growth environment</div><div>●   Experience with engaging video content creation along with a proven track record of successful execution</div><div>●   Experience in international expansion and working with global teams&nbsp;</div><div>●   Experience working with highly creative brands in the media, entertainment or technology sectors is preferred</div><div><br></div><div><b>Working At Peerspace&nbsp;</b></div><div><br></div><div>Peerspace is proudly certified as a <b>Great Place to Work™ </b>and we're a remote first company with team members located in cities around the globe. Beyond competitive salary and equity compensation, we provide a range of benefits and perks, including:&nbsp;</div><div><br></div><div>●   100% employee coverage of medical, dental and vision insurance&nbsp;</div><div>●   $500 annual professional development allowance</div><div>●   Discount on all Peerspace bookings</div><div>●   Laptop, high res display, and stipend to setup home office</div><div>●   Monthly cell phone and internet credit</div><div>●   Coworking membership if needed (in lieu of home office)</div><div>●   Access to the Peerspace network of inspiring spaces to do your best work</div><div>●   Flexible take it as you need it time off policy</div><div>●   Wellness Fridays observed company wide</div><div>●   Biannual in-person, all company offsites and team-building events (in Peerspace locations, of course)</div><div><br></div><div><b>Diversity</b>&nbsp;</div><div><br></div><div>At Peerspace, we're dedicated to creating a team that's diverse, equitable and inclusive. Our workplace is a space where all team members are empowered to blaze their own trail, make things happen, and take pride in their work. We believe bringing people together from different backgrounds and identities makes us stronger and better serves the Peerspace community. We'd especially like to encourage applicants from different backgrounds, locations, and experiences.</div>

Brand Marketing Manager

Kraken Digital Asset Exchange

<div><b>About Kraken</b></div><div><br></div><div>As one of the largest and most trusted <b>digital asset platforms</b> globally, we are empowering people to experience the life-changing potential of crypto.&nbsp;Trusted by over 8 million consumer and pro traders, institutions, and authorities worldwide - our unique combination of products, services, and global expertise is helping tip the scales towards mass crypto adoption.&nbsp;But we’re only just getting started. We want to be pioneers in crypto and add value to the everyday lives of billions. Now is not the time to sit on the sidelines. Join us to bring crypto to the world.</div><div><br></div><div><b>About Kraken Product Marketing</b></div><div>Kraken is scaling the product marketing org to match our increasing breadth of new, charismatic products and rapidly expanding customer base. You will be our current customer's voice and advocate as you work cross-functionally with product, brand, design, engineering, and customer engagement. We are building the strongest product marketing practice in tech and operate at the unique intersection of fintech, crypto, and marketing. We focus on quality in our storytelling and are thoughtful and calculated with our big bets. Join our 🚀 before we take off!</div><div><br></div><div><b>The Role</b></div><div>In this fully remote role, we’re looking for a NFT expert Product Marketer to join our special projects team and help make Kraken and NFTs easy and accessible for everyone. In this role, you will be conducting inbound research to understand the motivations, needs and opportunities behind the consumers that are new to NFTs and you will craft and execute marketing strategies that bring tailored products to the market. You’ll be the bridge between product management and marketing and will collaborate cross-functionally advising key stakeholders on the go-to-market strategy.</div><div><br></div><div><br></div><div><b>What You’ll Be Doing</b></div><div>• Plan and execute go-to-market strategies for new NFT-focused products, features and enhancements by forming the positioning and messaging</div><div>• Conduct and coordinate quantitative and qualitative inbound marketing research efforts to empathize and confirm what our new to NFT clients love and need most from Kraken</div><div>• Understand key value drivers and vary messaging, positioning and client acquisition methods to suit specific consumer personas. You know or can determine where to find clients, how to collect intent signals, and how to identify if and when our product offering is not meeting client needs and expectations</div><div>• Plan lifecycle marketing and retention, resurrection, and retargeting campaigns for our current client base to help steer their journey and discover new products</div><div>• Make data-driven decisions when framing hypotheses, determining product-market fit, evaluating campaign performance, and setting goals</div><div>• Take a diplomatic leadership approach to involve stakeholders early and get cross-functional work done; be a proactive leader and decision-maker&nbsp;</div><div>• Keep an astronaut’s mindset: pivot from the micro-details on the ground up to the bigger picture macro view and back down again</div><div>• Use sound product sense in marketing every day: identify the problem we are solving for, our hypothesis, what goals we will set and how we measure them, what channels are best to use, what we should do now, and how we can scale and automate&nbsp;</div><div>• Be an owner: step up and take the lead on challenging, ambiguous work&nbsp;</div><div><br></div><div><b>Who You Are</b></div><div>• You have a minimum of 3+ years of experience in product marketing, martech product management, lifecycle, or channel marketing within a B2C context</div><div>• Preferred experience in the NFTs space ideally launching NFT collections and new products, but we're flexible!</div><div>     • Pro tip: Show off your NFT expertise on your resume/cover letter. We love seeing creative applications!</div><div>• You have experience running successful go-to-market (GTM) B2C campaigns for multiple products and features for existing customers</div><div>• You’re curious and interested about the NFT ecosystem. You are an avid trader that understands the ins and outs of the market and consumer needs.&nbsp;</div><div>• You're a concise speaker, storyteller, and writer: you can slice, dice, and distill a narrative from a complex data set into an executive summary&nbsp;</div><div>• You have experience with multiple marketing channels and a history of focus on the right message for the right customer on the right channel (at the right time!)</div><div>• You're an ally to product managers and other marketers, often volunteering to test alphas/betas, lead inbound customer research, and seek diverse perspectives</div><div>• You're the antithesis of a lone wolf: you clearly communicate and involve stakeholders early and often and work to secure buy-in, address concerns, and incorporate feedback&nbsp;</div><div>• You’ve got a couple of moonshot ideas for transforming marketing in NFTs.</div><div>• You’ve got an ease about you: you address urgency head-on and handle difficult, ambiguous situations with a clear, cool head and an open mind</div><div>#LI-Remote </div><div>#LI-AM1 </div><div>#US</div><div>#EU</div><div><br></div><div>We’re powered by people from around the world with their own unique and diverse experiences. We value all Krakenites and their talents, contributions, and perspectives, regardless of their background.&nbsp;</div><div><br></div><div>As an equal opportunity employer we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.&nbsp;</div><div><br></div><div><b>Stay in the know</b></div><div><br></div><div><b><a href="https://twitter.com/krakenfx" rel="nofollow noopener" target="_blank">Follow us on Twitter</a></b></div><div><b><a href="https://blog.kraken.com/" rel="nofollow noopener" target="_blank">Catch up on our blog</a></b></div><div><b><a href="https://www.linkedin.com/company/kraken-exchange/" rel="nofollow noopener" target="_blank">Follow us on LinkedIn</a></b></div>

Product Marketing Manager, NFTs

<div>&nbsp;Peerspace invites people to find, share, and book the most magical spaces in the world. Since 2014, our community has been opening the door to thousands of spaces - from lofts and mansions to storefronts and studios - helping people to create one-of-a-kind experiences that would not be possible elsewhere. In total, over 5 million people have been welcomed into a Peerspace location, and we're looking for people who want to help us reach the next 50 million.</div><div><br></div><div><b>The Role:</b></div><div><br></div><div>The acquisition marketing team at Peerspace is responsible for all paid digital marketing initiatives from pre-launch strategy through to post-campaign reporting. Our primary KPI is to drive qualified traffic to the site from key paid sources to achieve our growth objectives. This year, we are expanding our footprint internationally and need a paid marketer to join our team, as this position is a critical part of the day-to-day operations and global strategy.</div><div><br></div><div>We are looking for a performance marketer to scale our marketing acquisition efforts as we expand our reach into new markets for both guests (B2C) and hosts (B2B). You will own the paid marketing channel end to end, from the creation and implementation of ads to the analysis and review of our marketing efficiency. You will collaborate with key stakeholders cross-functionally and continue to develop new strategies for our paid marketing program. This is a great opportunity to make a big impact in a rapidly growing, fast paced environment!</div><div><br></div><div>We’re looking for someone who’s analytical, proactive, strategic, not afraid to speak up, and who’s ready to lead audience development/traffic acquisition for our growing business.</div><div><br></div><div><b>Responsibilities:</b></div><div><br></div><div>●   Develop a scalable strategy using multi-channel marketing campaigns and tactics for location-based demand to achieve aggressive growth goals, both in the US and internationally</div><div>● &nbsp; Set up, tweak, analyze, and optimize paid search/SEM, social and display to drive customer acquisition</div><div>● &nbsp; Perform frequent audits to uncover A/B testing opportunities and areas to maximize efficient ROI/ROAS across multiple locations</div><div>● &nbsp; Collaborate with creative partners to develop compelling ad creative and copy that conveys Peerspace’s brand voice</div><div>● &nbsp; Oversee and suggest optimizations to improve UX and conversion rates across our site and landing pages</div><div>● &nbsp; Evaluate, test, and implement new channel opportunities to fuel growth</div><div>● &nbsp; Get hands-on with our tech stack and identify opportunities to enhance lead journey</div><div>● &nbsp; Be able to share performance updates with key stakeholders across the businessand convey what’s working and what’s not, and the plan to execute improved performance</div><div><br></div><div><b>Requirements:</b></div><div><br></div><div>●&nbsp;  3-5 years in a performance-driven digital marketing position</div><div>●&nbsp;  Proven success in a fast-paced, entrepreneurial environment with a hands-on,roll-up-the-sleeves approach</div><div>●&nbsp;  A skilled eye in catching price, bid or quality issues that impact performance andthe ability to troubleshoot and fix rapidly</div><div>●&nbsp;  Expert knowledge of our main digital platforms - Google and Facebook/Instagram(Google Ads Search certification); in-depth understanding of keyword types,search term analysis, ad copy generation, bid strategy, retargeting strategy</div><div>●&nbsp;  Direct hands-on experience with Facebook Ads campaign management andoptimization; experience with Pinterest Ads a plus</div><div>●&nbsp;  Strong knowledge of and affinity for emerging trends in web, social media, andmobile to stay on top of potential new opportunities for the organization</div><div>●&nbsp;  A solid understanding of tracking and attribution technologies, including changesdriven by Apple’s App Tracking Transparency enforcement</div><div>●&nbsp;  Comfortable working with various, cross-functional, internal and external groupsto deliver meaningful results on time and on budget with limited direction.</div><div>●&nbsp;  Experience working with product teams to test and optimize on-site experiencesand conversion efforts</div><div>●&nbsp;  Strong decision making skills based on data analysis; efficient and result-orientedworking style</div><div>●&nbsp;  Highly organized with proven ability to manage multiple projects at a given time</div><div>●&nbsp;  Bachelor’s degree required</div><div><br></div><div><b>Perks:</b>&nbsp;</div><div><br></div><div>●   Competitive salary and equity compensation</div><div>●   $500 annual professional development allowance</div><div>●   Discount on all Peerspace bookings&nbsp;</div><div>●   100% employee coverage of medical, dental and vision insurance&nbsp;</div><div><br></div><div>Peerspace is a remote first company with team members located in cities around the globe. We believe that access to flexible workspace makes us more productive.&nbsp; <b>Flex work perks include:</b>&nbsp;</div><div><br></div><div>●   Laptop,&nbsp; high res display, and stipend to setup home office</div><div>● &nbsp; Monthly cell phone and internet credit</div><div>● &nbsp; Coworking membership if needed (in lieu of home office)</div><div>● &nbsp; Access to the Peerspace network of inspiring spaces to do your best work</div><div>● &nbsp; Biannual in-person, all company offsites and team-building events (in Peerspace locations, of course)</div><div><br></div><div><b>Diversity</b>&nbsp;</div><div><br></div><div>At Peerspace, we're dedicated to creating a team that's diverse, equitable and inclusive. Our workplace is a space where all team members are empowered to blaze their own trail, make things happen, and take pride in their work. We believe bringing people together from different backgrounds and identities makes us stronger and better serves the Peerspace community. We'd especially like to encourage applicants from different backgrounds, locations, and experiences.</div>

Performance Marketing Manager

<p>CareMessage leverages technology to bridge the needs of safety net organizations and underserved populations.</p>


CareMessage leverages technology to bridge the needs of safety net organizations and underserved populations.

CareMessage

<div><b>2022 Team Impact</b></div><div><br></div><div>Since first launching its product in late 2013, CareMessage has partnered with 400 healthcare organizations in 43 states across the country, reaching 10M+ underserved patients. </div><div><br></div><div>In the past two years, from the beginning of the COVID-19 pandemic to today, the CareMessage team has risen to the occasion to support a 10x growth in our messaging volume, as well as evolving customer needs- from supporting COVID testing and COVID vaccinations, to filling immediate needs for patients tied to food insecurity and housing.</div><div><br></div><div>As a part of the 2022 CareMessage team, you can play a key role in helping improve health outcomes at a national scale for the most vulnerable patient populations.</div><div><br></div><div>Who we are looking for:</div><div><br></div><div>A Product Marketing Manager with experience and skills to drive product value communication, adoption, and user engagement.&nbsp;</div><h3></h3><div><ul><li>Experience should encompass 4+ years at a technology-focused enterprise company, with demonstrated ability to create and execute product go-to-market strategies.</li><li>Ability to roll up your sleeves and lead initiatives from the ground up, while also becoming an expert on market trends, roadmap, customer needs, and feature prioritization.</li><li>Skills to regularly communicate the product vision and goals, represent the product internally and externally, and conduct market research.</li><li>Strong written, verbal and visual communication skills are a must. You will need to take the product strategy and positioning and translate it into compelling sales and marketing content. You must have a good handle on creating and maintaining a consistent brand voice, an understanding of what constitutes good content, and a keen editorial eye.</li><li>Focus on data, with the ability to look at large amounts of information and distill actionable <a href="http://insights.The" rel="nofollow noopener" target="_blank">insights.The</a> ability to gain deep knowledge of our customers and continually create product strategy and content that focuses on meeting customer needs.</li><li>You will need to be organized, detail-oriented, self-motivated, and have excellent time management skills. Since we are a small and diverse team, you should be able to work independently and collaboratively with people from a variety of backgrounds.</li><li>Previous experience in healthcare is preferred, but can be substituted with other experiences with underserved populations. </li></ul></div><h3>Within 1 month…</h3><div><ul><li>Learn the CareMessage story - our product, value proposition and impact.</li><li>Gain a solid understanding of our web application and how our product works- understand what integrations are and how they impact product workflows.</li><li>Build a general understanding of our users and their needs.</li><li>Understand the market landscape, key players, and how CareMessage differentiates.</li><li>Understand our customer needs and end-to-end customer lifecycle, from the time customers get to our website to when they use our product.</li><li>Collaborate with the Director of Marketing to begin a plan to meet our Product Marketing needs and enhance our product value communication to customers and prospects.</li><li>Collaborate with the Product team to understand 2022 priorities and our planned roadmap.</li></ul></div><h3>Within 3 months…</h3><div><ul><li>Ensure consistent product positioning and messaging is pulled through in sales materials and customer communications.</li><li>Help to drive product strategy by reviewing user feedback and identifying trends.</li><li>Work with the Product team to understand product feature advancements; plan and develop communications related to new releases and features, including training content, sales collateral, and marketing pieces.</li><li>Develop product marketing plans and materials, including formal buyer personas and customer buying journey. Develop sales collateral and materials for all stages of the buyer's journey.</li><li>Respond to ad hoc sales needs, RFPs, and conference materials needs as they arise.</li><li>Manage monthly customer newsletter and content, contributing to the overall marketing Content Calendar.</li></ul></div><h3>Within 6 months…</h3><div><ul><li>Become an internal product advocate, working cross functionally with Sales, Engineering, Operations, etc.</li><li>Continuously develop strategies that drive user adoption.</li><li>Support cross-functional internal teams with the creation of communication strategies that drive a cohesive experience in the customer lifecycle from onboarding to usage and retention.</li><li>Conduct regular analysis of our competitor landscape, track industry changes, and share insights on new market growth opportunities.</li><li>Collaborate with the Product and Customer Success teams to develop product proof points that demonstrate success and customer testimonials/success stories that illustrate the product value.</li><li>Create more complex and in-depth selling tools such as demo videos, case studies, white papers, etc.</li><li>Set,&nbsp; track, and report on key product marketing KPIs.</li></ul></div><div><b>About CareMessage</b></div><div>CareMessage is the largest patient engagement platform for underserved populations in the United States. We want to help create a world where all people regardless of income or background achieve equitable health outcomes. We power the care for more than 10 million underserved patients at over 400 safety net organizations nationwide who receive timely healthcare information, preventive care reminders, appointment reminders, local resources, and health coaching through interactive voice and text messaging. </div><div><br></div><div>Founded in 2012 at Stanford University, CareMessage has raised over $25 million from Google.org, William K. Bowes Jr. Foundation, Pershing Square Foundation, Y Combinator, Schmidt Futures, and others.</div><div><br></div><div><br></div><div><b>Benefits:</b></div><div>Competitive salary</div><div>Flexible work hours as a fully remote team</div><div>Generous medical, dental, and vision insurance for employees and their families</div><div>Health Savings Accounts and Flexible Spending Accounts</div><div>401k retirement plan</div><div>Short &amp; long-term disability insurance</div><div>Paid parental leave for biological and adopted children</div><div>9 wellness days to be used for anything that comes up in life or self-care</div><div>Paid time off &amp; 1-month (20 working days) paid sabbatical after the 4-year anniversary</div><div>15 paid company holidays, including a winter break</div><div>Employee Assistance Program</div><div>Budget for professional and personal development (webinars, online courses, books, and more)</div><div><br></div><div>We are committed to equal opportunity and actively encourage candidates from all backgrounds to apply regardless of race, color, religion, sex, gender identity, national origin, military or veteran status, marital status, sexual orientation, etc.</div>

Product Marketing Manager

Rescale

<div>Rescale (@rescaleinc) is the leading high performance computing platform built for the cloud, enabling more than 300 customers from startups to Fortune 50 enterprises to accelerate design cycles and time to market. Founded by former Boeing aerospace engineers, Rescale gives research scientists and engineers the ability to automate their workflows across simulation and artificial intelligence applications.&nbsp;&nbsp;</div><div><br></div><div>Using Rescale, industry leaders are accelerating new chip designs, enabling computational drug discovery, powering the design of new rockets and supersonic jets, and building a sustainable energy future.&nbsp;&nbsp;</div><div><br></div><div>We are seeking an Email Marketing Manager to join our team! Reporting to the Head of Demand Generation, this position will work with the regional demand generation teams to strategize, execute and manage email campaigns that support the customer lifecycle. The ideal candidate will have a strong working knowledge of email best practices and have a gift for compelling copywriting.</div><h3>At Rescale, this means you will work on and impact: </h3><div><ul><li>Implement dynamic email campaigns for each stage of the buyer's journey</li><li>Improve, build and maintain persona and behavior-based nurtures to increase conversion rates</li><li>Own reporting on key email KPIs and proactively define and implement tests to improve</li><li>Embed test and learn culture into all email correspondence and socialize learnings across the global demand generation organization</li><li>Collaborate with marketing operations on CRM segmentation based on campaign results and ensure learnings are shared</li><li>Continuously improve email marketing processes, including campaign development, email design, segmentation, personalization, and more</li></ul></div><h3>What we’re looking for: </h3><div><ul><li>2+ years of Email, CRM or lifecycle marketing experience</li><li>Experience building email campaigns in Marketo</li><li>Ideally targeting technical audiences (e.g. IT, software engineers, engineers, scientists etc.) is a plus not required</li><li>Working knowledge of email best practices and standards</li><li>Able to think strategically but execute tactically</li></ul></div><h3>About your team at Rescale and who you will work with: </h3><div><ul><li>Manager: <a href="https://www.linkedin.com/in/karenmegarbane/" rel="nofollow noopener" target="_blank">Karen Megarbane</a> , Sr. Demand Generation Manager </li><li>Team: You’ll work closely with the Demand Generation and Product Marketing teams</li></ul></div><div>#LI-Remote</div><div><br></div><div>Rescale is an Affirmative Action, Equal Opportunity Employer.&nbsp; As part of our standard hiring process for new employees, employment with Rescale will be contingent upon successful completion of a comprehensive background check.&nbsp; &nbsp;</div>

Email Marketing Manager

Confluent

<div>Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favourite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organisations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organisation. With Confluent, organisations can create a central nervous system to innovate and win in a digital-first world.</div><div><br></div><div>We’re looking for self-motivated team members who crave a challenge and feel energised to roll up their sleeves and help realise Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.</div><div><br></div><div>The Spain &amp; Italian&nbsp;regional&nbsp;Field Marketing Manager will report into the SEMEA Senior Manager. They will&nbsp; work closely with the EMEA field marketing team and regional sales leadership to build and execute the regional marketing plan. The role&nbsp; will build relationships with the Corporate functions that run Campaigns, digital &amp; Paid social , events, webinars, regional trade shows, partner events and account based marketing for to ensure there is the right resource investment for Spain and Italy.&nbsp;The ideal candidate will be a results-oriented self-starter who has a passion for tactical marketing, flawless execution, pipeline generation, experience in enterprise B2B, a data-driven mindset and strong execution skills.</div><h3>Core responsibilities:</h3><div><ul><li>Create, build and execute on regional marketing plans for Spain &amp; Italy&nbsp;</li><li>Report on metrics and success for the campaigns </li><li>Adapt / localise&nbsp; corporate campaigns for regional execution</li><li>Initiate and develop account-based marketing activities in support of the sales team’s named account plans.&nbsp;&nbsp;</li><li>Build strategic Expansion plays for key accounts&nbsp;</li><li>Collaborate with local sales teams to set priorities, build pipeline, and achieve sales goals</li><li>Work in close collaboration with a range of marketing teams including MOPS, Customer Marketing, Campaigns, and Strategic events</li><li>Work with Confluent’s partners to build and execute joint activities</li><li>Plan and execute physical and virtual events</li></ul></div><h3>Skills &amp; Experience:</h3><div><ul><li>Experience as a field marketer in a technology company with territory responsibility&nbsp;</li><li>Excellent communication skills&nbsp;Work well under pressure&nbsp;</li><li>Build strong relationships with colleagues and other confluent departments&nbsp;</li><li>High energy and enthusiasm for the role&nbsp;</li><li>Able to prioritise and manage multiple projects at once</li><li>Extensive experience in delivering regional shows and events</li><li>High level of attention to detailStrong planning, organisational, and reporting skills</li><li>Experience in vendor management and procurement activity</li><li>Strong understanding and working knowledge of Salesforce, Zoom, Gsuite, GotoWebinar, or similar</li><li>Working knowledge of Marketo or similar tool is preferable.&nbsp;</li><li>Available to travel in region as needed for the role - likely 40%</li></ul></div><div>#LI-NF1</div><div><br></div><div><b>Come As You Are</b></div><div><br></div><div>At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact.</div><div><br></div><div>Click here to review our&nbsp;<a href="https://www.confluent.io/candidate-privacy/" rel="nofollow noopener" target="_blank"><i>California Candidate Privacy Notice</i></a>, which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.</div><div><br></div><div><i>#LI-Remote</i></div>

Field Marketing Manager - Spain & Italy

<div><b>About Kraken</b></div><div><br></div><div>Our mission is to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. In our first decade, Kraken has risen to become one of the largest, most successful and respected crypto exchanges on the planet.&nbsp;</div><div><br></div><div>We are changing the way the world thinks about finance and our range of successful products are playing a critical role in the mainstream adoption of crypto assets. We continue to trail-blaze into new territory with the introduction of Kraken Bank, providing a more seamless integration between crypto and the traditional financial system. This makes us the first crypto company (ever) to be awarded a U.S. state banking charter.&nbsp;</div><div><br></div><div>Our diverse group of 2,000+ Krakenites are distributed all over the world as part of our 'remote first' culture, united by a shared passion for delighting customers, upholding crypto values and achieving our meaningful mission. We attract people who push themselves to improve, are radically transparent and think differently in order to unlock their potential.&nbsp;</div><div><br></div><div>Crypto is a rapidly evolving industry and we’re just getting started. We’re growing fast and you're invited to join the revolution!</div><div><br></div><div><b>About Kraken Product Marketing</b></div><div>Kraken is scaling the product marketing org to match our increasing breadth of new, charismatic products and rapidly expanding customer base. You will be our current customer's voice and advocate as you work cross-functionally with product, brand, design, engineering, and customer engagement. We are building the strongest product marketing practice in tech. We operate at the unique intersection of fintech, crypto, and marketing. We focus on quality in our storytelling and we are thoughtful and calculated with our big bets. Join our 🚀&nbsp; before we take off!</div><div><br></div><div><b>The Role</b></div><div>We are looking for a crypto-curious Product Marketer to join the Kraken Pro team and help us make big bets enhancing Pro clients’ experience of Kraken’s Pro trading products and services. In this role, you will be conducting inbound research to understand the motivations, expectations and needs of Pro trader clients, and crafting and executing marketing strategies that bring tailored products to the market. You’ll be the bridge between product management, growth marketing, content, and user experience research, and will collaborate cross-functionally, advising key stakeholders on go-to-market strategy. Get ready for an incredible growth opportunity as we scale this team.</div><div><br></div><div><b>What You’ll Be Doing</b></div><div>• Conduct and coordinate quantitative and qualitative inbound marketing research efforts to empathize and confirm what our target clients love and need most from Kraken</div><div>• Plan and execute go-to-market strategies for new products, features, enhancements, and token listings by forming the positioning and messaging&nbsp;</div><div>• Plan lifecycle marketing and retention, resurrection, and retargeting campaigns for our current client base to help steer their journey and discover new products</div><div>• Make data-driven decisions when framing hypotheses, determining product-market fit, evaluating campaign performance, and setting goals</div><div>• Take a diplomatic leadership approach to involve stakeholders early and get cross-functional work done; be a proactive leader and decision-maker&nbsp;</div><div>• Keep an astronaut’s mindset: pivot from the micro-details on the ground up to the bigger picture macro view and back down again</div><div>• Use sound product sense in marketing every day: identify the problem we are solving for, our hypothesis, what goals we will set and how we measure them, what channels are best to use, what we should do now, and how we can scale and automate&nbsp;</div><div>• Be an owner: step up and take the lead on challenging, ambiguous work&nbsp;</div><div><br></div><div><b>Who You Are</b></div><div>• You have a minimum of 3+ years of previous experience in product marketing, martech product management, or lifecycle marketing within a B2C context. Bachelor's degree preferred.</div><div>• Preferred experience in B2C fintech, investtech, trading products, retail investing and trading products, or cryptocurrency&nbsp;</div><div>• You are data-driven, research focused, and take on new initiatives</div><div>• You are an advocate for Pro client needs with an ability to embody the client at each step of the journey and litmus test product and marketing strategy ideas through the perspective of client wants and needs</div><div>• You are an active trader or know enough about the persona from your work that you can naturally articulate the needs, pain points, and opportunities for traders</div><div>• Concise speaker, storyteller, and writer: you can slice, dice, and distill a narrative from a complex data set into an executive summary&nbsp;</div><div>• Experience with multiple marketing channels and a history of focus on the right message for the right customer on the right channel (at the right time!)</div><div>• Ally to product managers and other marketers, often volunteering to test alphas/betas, lead inbound customer research, and seek diverse perspectives</div><div>• The antithesis of a lone wolf: you clearly communicate and involve stakeholders early and often and work to secure buy-in, address concerns, and incorporate feedback&nbsp;</div><div>• You’ve got an ease about you: you address urgency head-on and handle difficult, ambiguous situations with a clear, cool head and an open mind</div><div><br></div><div>#EU #US #LI-Remote #LI-AM1#CANADA</div><div><br></div><div>We’re powered by people from around the world with their own unique and diverse experiences. We value all Krakenites and their talents, contributions, and perspectives, regardless of their background.&nbsp;</div><div><br></div><div>As an equal opportunity employer we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.&nbsp;</div><div><br></div><div>Check out all our open roles at&nbsp;<a href="https://www.kraken.com/careers" rel="nofollow noopener" target="_blank">https://www.kraken.com/careers</a>. &nbsp;</div><div><br></div><div><b>Stay in the know</b></div><div><br></div><div><b><a href="https://twitter.com/krakenfx" rel="nofollow noopener" target="_blank">Follow us on Twitter</a></b></div><div><b><a href="https://blog.kraken.com/" rel="nofollow noopener" target="_blank">Catch up on our blog</a></b></div><div><b><a href="https://www.linkedin.com/company/kraken-exchange/" rel="nofollow noopener" target="_blank">Follow us on LinkedIn</a></b></div>

Product Marketing Manager, Pro Traders

Binance

<div>Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.</div><div><br></div><div>Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?</div><div><br></div><div>You will be responsible for the marketing strategy and product management of Binance NFT. In this role, you will work closely with the Business Development team, Tech team, Listing team, and Data team to build product and our brand. You will use your understanding of the product and knowledge of the NFT, Gaming, and collectibles markets, customers, and competitors to clearly explain the unique value the product brings. At Binance NFT, you will use your expertise to contribute to the future of NFT, cryptocurrency, and Web3.0 and help us to achieve our mission of enabling digital ownership, freedom of money and transfer of digital assets in the Metaverse.&nbsp;</div><h3>Responsibilities:</h3><div><ul><li>Establish go-to-market strategy for feature launches, major gaming NFT listings, and new market entry</li><li>Partner with research teams to uncover customer insights and product gaps based on industry use cases, regulation, current trend, and sector nuances</li><li>Support and drive engagement and adoption of the Binance NFT through performance marketing, PR and Communications, community building, social media, etc.</li><li>Define and analyze metrics to guide product development&nbsp;</li><li>Communicate and coordinate proactively among Marketing, Product, Business Development, Design, Customer Support, major artist partners and games to continuously improve how we market our existing feature set</li><li>Develop an analytical framework to measure and report on the performance of product marketing initiatives</li><li>Work and coordinate with regional teams in rolling out and executing global campaigns and strategies</li><li>Develop and help create / foster our brand positioning, voice and values (website, newsletter, blog, social, forum, etc.)</li></ul></div><h3>Requirements:</h3><div><ul><li>You are an expert in bleeding edge tech NFTs, DAOs, and Web 3.0.</li><li>Bachelor's degree in marketing, product management, or related fields.&nbsp;</li><li>8+ years experience working with product or marketing teams for a consumer product or service delivered through an ecommerce channel</li><li>Having thorough knowledge and understanding of Gaming and Metaverse</li><li>Deep knowledge of the marketing strategy, channels expansions and product management in Web3.0</li><li>Strong performance in building go-to market strategies and understanding how to push product in the current market trend</li><li>Excellent written and verbal communication skills</li><li>Strong analytical skills and extreme comfort with spreadsheet-based analysis and data-analysis.&nbsp;</li><li>Ability to plan and execute on multiple projects at once&nbsp;</li><li>Deep analytical, prioritization, and problem solving skills</li><li>Thrive in collaborative cultures and working cross-functionally with product, design, BD, legal, and finance to launch successful partnerships</li></ul></div><div><b>Working at Binance</b></div><div>•     Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry</div><div>•     Fast moving, challenging and unique business problems</div><div>•     International work environment and flat organisation</div><div>•     Great career development opportunities in a growing company</div><div>•     Possibility for relocation and international transfers mid-career</div><div>•     Competitive salary</div><div>•     Flexible working hours, Casual work attire</div>

Marketing Manager

<div><b>About Kraken</b></div><div><br></div><div>Our mission is to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. In our first decade, Kraken has risen to become one of the largest, most successful and respected crypto exchanges on the planet.&nbsp;</div><div><br></div><div>We are changing the way the world thinks about finance and our range of successful products are playing a critical role in the mainstream adoption of crypto assets. We continue to trail-blaze into new territory with the introduction of Kraken Bank, providing a more seamless integration between crypto and the traditional financial system. This makes us the first crypto company (ever) to be awarded a U.S. state banking charter.&nbsp;</div><div><br></div><div>Our diverse group of 2,000+ Krakenites are distributed all over the world as part of our 'remote first' culture, united by a shared passion for delighting customers, upholding crypto values and achieving our meaningful mission. We attract people who push themselves to improve, are radically transparent and think differently in order to unlock their potential.&nbsp;</div><div><br></div><div>Crypto is a rapidly evolving industry and we’re just getting started. We’re growing fast and you're invited to join the revolution!</div><div><br></div><div><b>About Kraken Product Marketing</b></div><div>Kraken is scaling the product marketing org to match our increasing breadth of new, charismatic products and rapidly expanding customer base. You will be our current customer's voice and advocate as you work cross-functionally with product, brand, design, engineering, and customer engagement. We are building the strongest product marketing practice in tech. We operate at the unique intersection of fintech, crypto, and marketing. We focus on quality in our storytelling and we are thoughtful and calculated with our big bets.</div><div><br></div><div><b>What Is Cryptowatch?</b></div><div>In this role, you will help us scale Cryptowatch, Kraken's professional charting and trading platform. Cryptowatch has grown organically from a tiny weekend project to a popular real-time cryptocurrency charting and trading platform which people rely on all over the world. We are seeking talented individuals to help us expand the product in new and exciting directions.</div><div><br></div><div>Join our 🚀&nbsp; before we take off!</div><div><br></div><div><b>The Role</b></div><div>We are looking for a crypto-curious Product Marketer to join the fast-growing Cryptowatch team and help us make big bets in offering the most sophisticated crypto-trading platform to our users, while helping us expand the product in new, unexpected directions. In this role, you will be conducting inbound research to understand the motivations, needs and opportunities behind the consumers that are new to crypto as well as crafting and executing marketing strategies that bring tailored products to the market. You’ll be the bridge between product management, marketing, research, and will collaborate cross-functionally advising key stakeholders on the go-to-market strategy. Get ready for an incredible growth opportunity as we scale this team under our Cryptowatch Senior Product Marketing Manager.</div><div><br></div><div><b>What You’ll Be Doing</b></div><div>• Conduct and coordinate quantitative and qualitative inbound marketing research efforts to empathize and confirm what our target clients love and need most from Kraken</div><div>• Plan and execute go-to-market strategies for new products, features, enhancements, and token listings by forming the positioning and messaging&nbsp;</div><div>• Plan lifecycle marketing and retention, resurrection, and retargeting campaigns for our current client base to help steer their journey and discover new products</div><div>• Make data-driven decisions when framing hypotheses, determining product-market fit, evaluating campaign performance, and setting goals</div><div>• Take a diplomatic leadership approach to involve stakeholders early and get cross-functional work done; be a proactive leader and decision-maker&nbsp;</div><div>• Keep an astronaut’s mindset: pivot from the micro-details on the ground up to the bigger picture macro view and back down again</div><div>• Use sound product sense in marketing every day: identify the problem we are solving for, our hypothesis, what goals we will set and how we measure them, what channels are best to use, what we should do now, and how we can scale and automate&nbsp;</div><div>• Be an owner: step up and take the lead on challenging, ambiguous work&nbsp;</div><div><br></div><div><b>Who You Are</b></div><div>• You have a minimum of 3+ years of previous experience in product marketing, martech product management, or lifecycle marketing within a B2C context&nbsp;</div><div>• Preferred experience in B2C fintech, trading products, or cryptocurrency&nbsp;</div><div>• You are data-driven, research focused, and take on new initiatives</div><div>• Concise speaker, storyteller, and writer: you can slice, dice, and distill a narrative from a complex data set into an executive summary&nbsp;</div><div>• Experience with multiple marketing channels and a history of focus on the right message for the right customer on the right channel (at the right time!)</div><div>• Ally to product managers and other marketers, often volunteering to test alphas/betas, lead inbound customer research, and seek diverse perspectives</div><div>• The antithesis of a lone wolf: you clearly communicate and involve stakeholders early and often and work to secure buy-in, address concerns, and incorporate feedback&nbsp;</div><div>• You’ve got a couple of moonshot ideas for transforming marketing in crypto</div><div>• You’ve got an ease about you: you address urgency head-on and handle difficult, ambiguous situations with a clear, cool head and an open mind</div><div>#EU #US #LI-Remote #LI-AM1</div><div><br></div><div>We’re powered by people from around the world with their own unique and diverse experiences. We value all Krakenites and their talents, contributions, and perspectives, regardless of their background.&nbsp;</div><div><br></div><div>As an equal opportunity employer we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.&nbsp;</div><div><br></div><div>Check out all our open roles at&nbsp;<a href="https://www.kraken.com/careers" rel="nofollow noopener" target="_blank">https://www.kraken.com/careers</a>. &nbsp;</div><div><br></div><div><b>Stay in the know</b></div><div><br></div><div><b><a href="https://twitter.com/krakenfx" rel="nofollow noopener" target="_blank">Follow us on Twitter</a></b></div><div><b><a href="https://blog.kraken.com/" rel="nofollow noopener" target="_blank">Catch up on our blog</a></b></div><div><b><a href="https://www.linkedin.com/company/kraken-exchange/" rel="nofollow noopener" target="_blank">Follow us on LinkedIn</a></b></div>

Product Marketing Manager, Cryptowatch

<div>Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.</div><div><br></div><div>We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.</div><div><br></div><div><b>About The Role</b></div><div><br></div><div>At Confluent, our #1 core value is Customer Love. Join a team and company who strives to earn our customers’ love in all that we do. As a rapidly growing company with offices worldwide, we are looking for a passionate Customer Marketing Manager to join our Reference and Advocacy team of rockstars. You will hit the ground running to progress existing initiatives to recruit new customer advocates and align them with internal and external activities. You will work cross functionally with marketing, sales, product marketing and customer success, to source, secure and create impactful customer stories. At the center of the role is the customer, with whom you will foster meaningful relationships while leading the creation of high impact stories and content that promote their successes using Confluent. </div><h3>What You Will Do:</h3><div><ul><li>Identify, grow, nurture and delight customers willing to support public activities such as case studies, PR, AR, films, speakerships and more</li><li>Manage and track the lifecycle of identification, nurture through activity completion within customer marketing database</li><li>Partner with customer marketing peers to build, track and report on advocate willingness, attributes and completed activities</li><li>Collaborate with sales, marketing, product and customer success to create customer evidence such as: case studies, video, blogs, videos</li><li>Work with marketing partners to infuse customer assets into their various digital channels, programs and campaigns</li><li>Support the identification and creation of customer participants for internal events, training, summits and sales education</li><li>Support strategic EMEA and APAC customer stories</li></ul></div><h3>What You Will Bring:</h3><div><ul><li>3+ years experience in marketing, with 2+ years focused on customer marketing or customer advocacy role and experience in a customer-facing role</li><li>1+ years experience in a high growth environment</li><li>Passionate about working directly with customers to nurture, create and execute on assets that tell their story and promote key business objectives</li><li>Develop stories in tight connection with the company narrative and goals</li><li>Proven ability to work cross-functionally with sales, product marketing, product management, partner marketing, customer success and the executive team</li><li>Strong interpersonal, relationship-building, written and verbal skills</li><li>Organized and ambitious with ability to prioritize, multitask and organize workload</li><li>Strong project management skills</li><li>Cool under pressure, a team player that also works well independently</li><li>BA or BS degree</li><li>Experience with Salesforce, Seismic, ReferenceEdge, SlapFive a plus</li></ul></div><div>#LI-CM2</div><div><br></div><div><b>Come As You Are</b></div><div><br></div><div>At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact.</div><div><br></div><div>Confluent requires all employees (in office and remote) in the U.S. to be vaccinated for COVID-19. Consistent with federal, state, and local requirements, Confluent will consider requests for reasonable accommodation based on medical conditions/contraindications or sincerely-held religious beliefs where it is able to do so without undue hardship to the company.</div><div><br></div><div>Click here to review our&nbsp;<i><a href="https://www.confluent.io/candidate-privacy/" rel="nofollow noopener" target="_blank">California Candidate Privacy Notice</a></i>, which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.</div><div><br></div><div><i>#LI-Remote</i></div>

Customer Marketing Manager

<div>Confluent is pioneering a fundamentally new category of data infrastructure focused on data in motion. Have you ever found a new favorite series on Netflix, picked up groceries curbside at Walmart, or paid for something using Square? That’s the power of data in motion in action—giving organizations instant access to the massive amounts of data that is constantly flowing throughout their business. At Confluent, we’re building the foundational platform for this new paradigm of data infrastructure. Our cloud-native offering is designed to be the intelligent connective tissue enabling real-time data, from multiple sources, to constantly stream across the organization. With Confluent, organizations can create a central nervous system to innovate and win in a digital-first world.</div><div><br></div><div>We’re looking for self-motivated team members who crave a challenge and feel energized to roll up their sleeves and help realize Confluent’s enormous potential. Chart your own path and take healthy risks as we solve big problems together. We value having diverse teams and want you to grow as we grow—whether you’re just starting out in your career or managing a large team, you’ll be amazed at the magnitude of your impact.</div><div><br></div><div><b>About the Role </b></div><div>The Senior Account Based Marketing Manager is responsible for the strategy and implementation of effective 1:1 Account Based Marketing programs that meet the growth objectives of the business, with a strong emphasis on driving pipeline generation exclusively from targeted, strategic and cloud-native accounts, and accelerating existing opportunities. The role reports to the Director, Americas Field Marketing and will also support a strong partnership with key stakeholders within the Marketing organization.&nbsp;</div><h3>What you'll do </h3><div><ul><li>Help define our Account Based Marketing strategy, programs and execution plan encompassing multiple ABM tools, and manage program tactics, logistics, metrics and budget</li><li>Partner closely with sales/sales leadership to develop growth strategies and ensure alignment and optimized engagement within high-value strategic accounts</li><li>Collaborate and partner with core marketing functions on program concept, custom content requirements, digital marketing support/message testing, and creative development to ensure effectiveness for strategic accounts</li><li>Help identify the most effective marketing messages, value proposition, materials, channels, and calls to action for personas and accounts</li><li>Help build a scalable ABM framework with documented processes and best practices</li><li>Develop ABM metrics to ensure business impact measured by strategic account pipeline/bookings (sourced/influenced), database growth and accuracy for named accounts, account/persona engagement</li><li>Educate the sales team and customer success managers on new and existing account-based marketing activities being performed to increase adoption</li><li>Align and collaborate with sales and sales enablement teams to ensure SLAs for lead and program follow-up are achieved</li><li>Help facilitate reporting and metrics on the account-based marketing programs and tactics</li><li>Work closely with Marketing and Sales Operations to support high-performance ABM marketing tools/technology</li><li>Develop regional, account-focused playbooks including, but not limited to, outbound prospecting, inbound lead follow up, nurture, channel activities, live/online events, meeting setting, with the goal of building pipeline and accelerating bookings</li></ul></div><h3>What we're looking for </h3><div><ul><li>7+ years of proven, multi-channel B2B account-based marketing experience within enterprise software/SaaS; experience with cloud/digital-native accounts a plus</li><li>Proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but with flawless attention to detail in execution</li><li>Positive, can-do attitude with demonstrated ability to achieve results working cross-functionally with sales, marketing, and product marketing teams</li><li>Experience working both independently and within close teams in a fast-paced remote work environment, and the ability to prioritize/manage multiple projects simultaneously</li><li>Experience building and delivering targeted, personalized one-to-one field marketing programs, events, executive and strategic account programs, which include partners</li><li>Highly organized and efficient individual with the ability to develop and execute against an evolving plan with strong project management, planning, and organizational skills</li><li>Ability to clearly communicate new ideas, programs, and outcomes to both internal and external stakeholders</li><li>Understanding of pipeline management and metrics</li><li>Demonstrated experience sourcing and overseeing vendors for marketing program execution</li><li>Excellent verbal and written communication skills. Strong interpersonal skills a must. Strong influencing and relationship-building skills with both internal and external stakeholders</li><li>Team player with the flexibility to adjust to the dynamic nature of a high-growth organization</li><li>Occasional domestic travel to support customer-facing events - less than 25%</li></ul></div><h3>What give you an edge</h3><div><ul><li>Hands-on CRM/marketing automation tools, preferably Salesforce and Marketo</li><li>Experience working with tools such as DemandBase, Sendoso and 6sense</li></ul></div><div><b>Come As You Are</b></div><div><br></div><div>At Confluent, equality is a core tenet of our culture. We are committed to building an inclusive global team that represents a variety of backgrounds, perspectives, beliefs, and experiences. The more diverse we are, the richer our community and the broader our impact.</div><div><br></div><div>Confluent requires all employees (in office and remote) in the U.S. to be vaccinated for COVID-19. Consistent with federal, state, and local requirements, Confluent will consider requests for reasonable accommodation based on medical conditions/contraindications or sincerely-held religious beliefs where it is able to do so without undue hardship to the company.</div><div><br></div><div>Click here to review our&nbsp;<i><a href="https://www.confluent.io/candidate-privacy/" rel="nofollow noopener" target="_blank">California Candidate Privacy Notice</a></i>, which describes how and when Confluent, Inc., and its group companies, collects, uses, and shares certain personal information of California job applicants and prospective employees.</div><div><br></div><div><i>#LI-Remote</i></div>

Sr. Account Based Marketing Manager

Sana Benefits

<div>Our health system is broken, and it’s a huge problem. Costs are rising out of control while the patient experience gets worse. At Sana, we're passionate about fixing this problem by bringing accessible and affordable health plans to small and medium businesses. We've built an innovative team with top talent from across the health insurance and tech industries to create engaging, modern plans for our clients. This allows our customers to offer competitive benefits packages while paying an average of 20% less than traditional plans.</div><div><br></div><div>Sana is growing fast and we are looking for an empathetic, passionate, and detail-oriented&nbsp; Customer Product Marketing Manager to educate our members, plan administrators, providers, brokers, and Sana employees on our rapidly evolving product, partnerships, plans, policies, and programs.. In this role, you will engage our customers across their user journey to make the most of their experience with Sana and drive utilization of our ecosystem of cost-saving strategies. The ideal candidate is creative, loves to develop content and campaigns, enjoys collaborating with design on the creative, relishes testing and analyzing performance data, and thinks critically about building scalable ways to implement customer-facing marketing initiatives.</div><div><br></div><div>We are building a distributed team and encourage all applicants to apply, regardless of location. Note: this role is not focused on lead generation and sales enablement. This role sits within the Product org.</div><h3>What you will do</h3><div><ul><li>Run go-to-market campaigns</li><li>Manage outreach/engagement campaigns</li><li>Plan, schedule, and host webinars</li><li>Create assets such as automated emails, single send emails, SMS, help center articles, direct mailers, PDFs, decks, webinars, and more</li><li>Conduct user testing, market research, and user interviews</li><li>Work cross-functionally with every team in the organization to ensure alignment on new products, partnerships, policies, branding, etc.</li><li>Work directly with partners to reach common engagement goals</li><li>Help develop table stakes to support our small company through rapid growth</li></ul></div><h3>About you</h3><div><ul><li>2+ years experience in Product Marketing or similar role, preferably in the health, medical, or digital wellness space</li><li>Go-to-market guru with tried and true campaign strategies and a desire to constantly be learning and trying new techniques</li><li>Strong, consumer-centric writer and content creator with top-notch editing and proofreading skills</li><li>Data-driven and eager to optimize assets for increased engagement</li><li>Excellent time management and project prioritization skills with the ability to hit the ground running</li><li>Very open to feedback — both giving and receiving</li><li>Natural “learn it all” willing to ask questions and challenge the status quo</li><li>Values-oriented — you care deeply about making our healthcare system work better for people and business owners</li><li>Unparalleled attention to detail — you love getting into the weeds to get things done</li><li>Fast learner, entrepreneurial, and self-directed — excited to build something from scratch</li><li>Gritty — you aren’t worried about getting your hands dirty and working hard when you need to</li><li>Comfortable with change — we are a startup and need people who are ok doing things outside of their traditional job description</li><li>Strong team player with a track record of working cross-functionally</li><li>Comfortable with modern web applications</li></ul></div><h3>Benefits</h3><div><ul><li>Competitive salary</li><li>Stock options in rapidly scaling startup</li><li>Flexible vacation</li><li>Medical, dental, and vision Insurance&nbsp;</li><li>401(k) and HSA plans</li><li>Parental leave</li><li>Remote worker stipend</li><li>Wellness program</li><li>Opportunity for career growth</li><li>Dynamic start-up environment</li></ul></div><div><b>About Sana</b></div><div>Sana is a modern health plan solution for small and medium businesses. We use a more efficient financing structure and integrated technology solutions to cut out wasteful spending and get members access to better quality care at lower cost. Founded in 2017, we are an experienced team of engineers, designers and health system operators. We have the financial backing of Silicon Valley venture firms and innovative reinsurance partners. If you are excited about building something new and being a part of fixing our broken healthcare system from the inside, please reach out!</div>

Customer Product Marketing Manager

Percona

<div>Are you passionate about marketing and have experience implementing campaigns and events?   Do you enjoy working cross functionally to generate new and exciting ideas and boost your department marketing strategy? </div><div><br></div><div>Percona is looking for a Field Marketing Manager to join our marketing team in North America (PST / CST / EST). This person will plan, develop and execute in-territory marketing programs to build brand awareness and generate and nurture qualified leads through the sales cycle. The ideal candidate will have experience across B2B marketing channels, including demand generation programs and executive events.</div><h3>What You Will Do</h3><div><ul><li>Develop and execute a field marketing plan to increase awareness, build and develop the sales pipeline in specific territories, including demand generation campaigns, executive events, social engagement and targeted account prospecting</li><li>Work cross-functionally within a global team to oversee the timely execution of the field marketing plan</li><li>Coordinate with sales to ensure there is alignment between the field marketing activity and lead follow-up</li><li>Forecast, evaluate, measure and report on field marketing campaign effectiveness and ROI</li></ul></div><h3>What You Have Done</h3><div><ul><li>In-depth understanding of the sales process and a desire to partner with them to help them achieve their revenue goals</li><li>Sense of creativity and openness to cultural business differences</li><li>Ability to be in customer facing situations</li><li>&nbsp;Ability to work in an hybrid mode: half with the sales, half with marketing</li><li>Proven success developing and executing integrated, multi-touch marketing plans and programs, identifying opportunities and optimizing ROI</li><li>Proven ability to work in a demanding, fast-paced environment with excellent project management skills and an ability to manage and prioritize multiple programs</li><li>Ability to manage budgets and vendors</li><li>Excellent writing skills</li><li>Experience using sales and marketing technologies such as Salesforce and marketing automation tools (HubSpot preferred)</li><li>Experience creating and formatting sales collateral and presentations</li><li>Business proficiency in English required</li><li>Business proficiency in a second language highly desired</li><li>Ability to travel when required</li></ul></div><h3>What Will Make You Stand Out</h3><div><ul><li>Experience as a solo marketer at a startup preferred</li><li>Experience as a marketer for an open source company </li></ul></div><div>Percona is a respected thought leader in the open source community. We provide services and software for MySQL, MongoDB, PostgreSQL and MariaDB to open source users globally. </div><div><br></div><div>Percona is remote-first and globally dispersed; we have colleagues in more than 40 countries. We offer a collaborative, highly-engaged culture where your ideas are welcome and your voice is heard. The growth and development of our staff is a top priority; we provide funding for training, certifications, conferences and more. </div><div><br></div><div>Discover what it means to work with some of the smartest people in the industry, who also know how to have fun and are always willing to lend a helping hand. We offer flexible hours, the ability to work remotely and the amazing experience of working with a multinational team of experts.&nbsp;</div><div><br></div>

Field Marketing Manager

<div><b>About Kraken</b></div><div><br></div><div>Our mission is to accelerate the adoption of cryptocurrency so that you and the rest of the world can achieve financial freedom and inclusion. In our first decade, Kraken has risen to become one of the largest, most successful and respected crypto exchanges on the planet.&nbsp;</div><div><br></div><div>We are changing the way the world thinks about finance and our range of successful products are playing a critical role in the mainstream adoption of crypto assets. We continue to trail-blaze into new territory with the introduction of Kraken Bank, providing a more seamless integration between crypto and the traditional financial system. This makes us the first crypto company (ever) to be awarded a U.S. state banking charter.&nbsp;</div><div><br></div><div>Our diverse group of 2,000+ Krakenites are distributed all over the world as part of our 'remote first' culture, united by a shared passion for delighting customers, upholding crypto values and achieving our meaningful mission. We attract people who push themselves to improve, are radically transparent and think differently in order to unlock their potential.&nbsp;</div><div><br></div><div>Crypto is a rapidly evolving industry and we’re just getting started. We’re growing fast and you're invited to join the revolution!</div><div><br></div><div><b>About Kraken Product Marketing</b></div><div>Kraken is scaling the product marketing org to match our increasing breadth of new, charismatic products and rapidly expanding customer base. You will be our current customer's voice and advocate as you work cross-functionally with product, brand, design, engineering, and customer engagement. We are building the strongest product marketing practice in tech. We operate at the unique intersection of fintech, crypto, and marketing. We focus on quality in our storytelling and we are thoughtful and calculated with our big bets. Join our 🚀&nbsp; before we take off!</div><div><br></div><div><b>The Role</b></div><div>We are looking for a crypto curious Product Marketer to join our Consumer team and help make&nbsp; Kraken and crypto easy and accessible for everyone. In this role, you will be conducting inbound research to understand the motivations, needs and opportunities behind the consumers that are new to crypto and you will craft and execute marketing strategies that bring tailored products to the market. You’ll be the bridge between product management and marketing and will collaborate cross-functionally advising key stakeholders on the go-to-market strategy.</div><div><br></div><div>This is a fully remote role. We will consider applicants based in Asia Pacific, North America, South America and Europe.</div><div><br></div><div><b>What You’ll Be Doing</b></div><div>• Plan and execute go-to-market strategy for new products, features and enhancements by forming the positioning and messaging</div><div>• Conduct and coordinate quantitative and qualitative inbound marketing research efforts to empathize and confirm what our new to crypto clients love and need most from Kraken</div><div>• Understand key value drivers and vary messaging, positioning and client acquisition methods to suit specific consumer personas. You know or can determine where to find clients, how to collect intent signals, and how to identify if and when our product offering is not meeting client needs and expectation</div><div>• Plan lifecycle marketing and retention, resurrection, and retargeting campaigns for our current client base to help steer their journey and discover new products</div><div>• Make data-driven decisions when framing hypotheses, determining product-market fit, evaluating campaign performance, and setting goals</div><div>• Take a diplomatic leadership approach to involve stakeholders early and get cross-functional work done; be a proactive leader and decision-maker&nbsp;</div><div>• Keep an astronaut’s mindset: pivot from the micro-details on the ground up to the bigger picture macro view and back down again</div><div>• Use sound product sense in marketing every day: identify the problem we are solving for, our hypothesis, what goals we will set and how we measure them, what channels are best to use, what we should do now, and how we can scale and automate&nbsp;</div><div>• Be an owner: step up and take the lead on challenging, ambiguous work&nbsp;</div><div><br></div><div><b>Who You Are</b></div><div>• You have a minimum of 3+ years of experience in product marketing, martech product management, lifecycle, or channel marketing within a B2C context</div><div>• You have experience running successful go-to-market (GTM) B2C campaigns for multiple products and features for existing customers</div><div>• You’re curious and interested about the crypto ecosystem. Previous experience in crypto not required though!&nbsp;</div><div>• You're a concise speaker, storyteller, and writer: you can slice, dice, and distill a narrative from a complex data set into an executive summary&nbsp;</div><div>• You have experience with multiple marketing channels and a history of focus on the right message for the right customer on the right channel (at the right time!)</div><div>• You're an ally to product managers and other marketers, often volunteering to test alphas/betas, lead inbound customer research, and seek diverse perspectives</div><div>• You're the antithesis of a lone wolf: you clearly communicate and involve stakeholders early and often and work to secure buy-in, address concerns, and incorporate feedback&nbsp;</div><div>• You’ve got a couple of moonshot ideas for transforming marketing in crypto</div><div>• You’ve got an ease about you: you address urgency head-on and handle difficult, ambiguous situations with a clear, cool head and an open mind</div><div>#EU #US #LI-Remote #LI-AM1 #APAC</div><div><br></div><div>We’re powered by people from around the world with their own unique and diverse experiences. We value all Krakenites and their talents, contributions, and perspectives, regardless of their background.&nbsp;</div><div><br></div><div>As an equal opportunity employer we don’t tolerate discrimination or harassment of any kind. Whether that’s based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws.&nbsp;</div><div><br></div><div>Check out all our open roles at&nbsp;<a href="https://www.kraken.com/careers" rel="nofollow noopener" target="_blank">https://www.kraken.com/careers</a>. &nbsp;</div><div><br></div><div><b>Stay in the know</b></div><div><br></div><div><b><a href="https://twitter.com/krakenfx" rel="nofollow noopener" target="_blank">Follow us on Twitter</a></b></div><div><b><a href="https://blog.kraken.com/" rel="nofollow noopener" target="_blank">Catch up on our blog</a></b></div><div><b><a href="https://www.linkedin.com/company/kraken-exchange/" rel="nofollow noopener" target="_blank">Follow us on LinkedIn</a></b></div>

Product Marketing Manager, Consumer

<div>Binance is the global blockchain company behind the world’s largest digital asset exchange by trading volume and users, serving a greater mission to accelerate cryptocurrency adoption and increase the freedom of money.</div><div><br></div><div>Are you looking to be a part of the most influential company in the blockchain industry and contribute to the crypto-currency revolution that is changing the world?</div><div><br></div><div>We are looking for a Marketing Manager to inspire growth and awareness about Binance and our products. This role will work remotely with the responsibility of growing our user base. It requires working both highly autonomously and as part of the global distributed marketing team.</div><h3>Responsibilities</h3><div><ul><li>Deploy successful online and offline marketing campaigns from ideation to execution</li><li>Grow our user base and increase awareness of both Binance brand and Binance Fan Token in fun, creative and informative ways</li><li>Monitor event/campaign progress and results using data analysis and user feedback to ensure ever-improving efficacy and user experience</li><li>Be the eyes and ears on the ground: Understand and share knowledge on local trends, communities and news, especially in esport section</li><li>Innovate new ways to increase brand awareness and keep up to date on modern marketing trends</li></ul></div><h3>Requirements</h3><div><ul><li>Hands-on experience of marketing planning and execution work experience, <b>preferably in esport/game/app industry</b></li><li>Decent understanding of Binance’s Products and Services, <b>have strong understanding of cryptocurrency / blockchain-related terminologies and trends</b></li><li>Strong coordination skills and strategic mindset for marketing</li><li>Familiarity with online and offline marketing avenues such as social media, community management, event management, others</li><li>Proven experience in growing and managing user base</li><li>Must have a strong interest in crypto/blockchain/technology/sport/esport space</li><div><br></div></ul></div><div><b>Working at Binance</b></div><div>•     Do something meaningful; Be a part of the future of finance technology and the no.1 company in the industry</div><div>•     Fast moving, challenging and unique business problems</div><div>•     International work environment and flat organisation</div><div>•     Great career development opportunities in a growing company</div><div>•     Possibility for relocation and international transfers mid-career</div><div>•     Competitive salary</div><div>•     Flexible working hours, Casual work attire</div>

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